Marketing Executive

Location: Colwick, Nottinghamshire
Salary: £26,000 - £28,000
Contract Type: Full-time, Permanent, on-site
Full UK Driving Licence Required
Our client is seeking a Marketing Executive to support their premium vehicle sales division. This is an exciting opportunity for a creative, motivated, and commercially minded individual who wants to make a tangible impact and grow their career in both sales and marketing.
Role Overview
As a Marketing Executive, you will play a pivotal role in driving brand awareness, generating leads, and supporting business growth. You’ll combine your creative flair for marketing with a proactive approach to sales, working across digital platforms and direct sales activity. The role is ideal for someone passionate about vehicle presentation, content creation, and relationship-building.
Key Responsibilities
Marketing Focus:
• Capture and edit high-quality vehicle images and create engaging marketing content.
• Manage, grow and show consistency across the company digital presence through platforms including LinkedIn, Facebook, X (Twitter), and YouTube.
• Create and schedule campaigns using tools such as Mailchimp and Hootsuite.
• Assist in maintaining and updating the WordPress website.
• Support the development of paid advertising strategies (e.g., PPC).
• Contribute to brand consistency and content planning across digital and offline channels.
Sales Focus:
• Build and maintain a pipeline of prospective customers aligned with the company’s ideal customer profile.
• Proactively manage leads and opportunities to exceed annual contribution targets.
• Promote value-added services such as warranties, finance, MOTs, truck ancillaries, and care packages.
• Build strong client relationships through both in-person and digital interactions, including the use of the CitNOW Web + Sales platform.
• Use the CRM system to accurately log all customer interactions and maintain an up-to-date client database.
• Keep up to date with commercial vehicle specifications, legislation, and market trends to support informed customer conversations.
• Collaborate with colleagues to deliver an exceptional customer experience.
Key Skills & Experience
• Familiarity with email marketing platforms (e.g., Mailchimp).
• Confident using social media and scheduling tools (e.g., Hootsuite).
• Experience with CRM systems (essential).
• Experience using or updating WordPress websites.
• Proven experience with photography (camera or smartphone).
• Basic knowledge of video creation/editing (desirable).
• Proficiency in Canva or Photoshop (desirable).
• Exposure to vehicle marketplaces such as AutoTrader (desirable).
• Awareness of vehicle management systems like Key2 (desirable).
• Basic understanding of PPC campaigns (desirable).
Personal Attributes
Passionate, proactive, progressive, and committed
A creative and detail-oriented mindset.
Excellent written and verbal communication skills.
Strong planning and organisational skills.
Open to feedback and committed to continuous learning and improvement.
Enthusiastic about branding, marketing strategy, and customer engagement.
Comfortable working independently and collaboratively in a dynamic environment.
What You’ll Gain
• A supportive environment where talent is recognised and nurtured.
• Training and mentorship to support your development into a Business Development Manager role.
• Opportunities to work on high-impact marketing campaigns and direct sales projects.
• Exposure to the fast-paced and evolving world of commercial vehicles